Advertz vs Interakt
Updated
Quick answer: Advertz and Interakt are both India-focused WhatsApp Business API platforms with rupee pricing. The key difference is message billing: with Advertz you pay Meta directly for WhatsApp messages at Meta's rates and Advertz adds no markup, while Interakt bills messages through its own credits and rate card. Advertz also includes a free plan, an AI chatbot from ₹999/month, and built-in appointments, invoices, coupons and loyalty cards.
Comparing two India-focused WhatsApp Business API platforms on pricing model, message billing and built-in tools.
Interakt is a popular choice for Indian small businesses and Shopify stores. This page compares it with Advertz on the points that decide total cost and day-to-day usefulness. Interakt details are from its public pricing information as of October 2026 — always confirm current plans on Interakt's site.
- Both: official WhatsApp Business API, rupee pricing, India-based
- Advertz: WhatsApp messages billed by Meta to you, with no markup
- Advertz: free plan plus AI chatbot included from the ₹999 Launch plan
Side-by-side comparison
| Advertz | Interakt | |
|---|---|---|
| Plan currency | INR | INR |
| Free option | Free plan (100 contacts, 500 messages/month) | Free trial (see Interakt's site) |
| Paid plans | Launch ₹999, Growth ₹2,499, Scale ₹5,999 per month and up | Starter, Growth and Advanced plans (see Interakt's pricing page) |
| WhatsApp message charges | Paid to Meta from your own payment method at Meta's rates — no Advertz markup | Billed through Interakt credits per its rate card |
| AI chatbot | Included from Launch (₹999) | Chatbot and AI features depend on plan and add-ons |
| Instagram & Facebook DMs | Included, same inbox as WhatsApp | Check Interakt's feature list |
| Shopify & WooCommerce | Both supported | Shopify supported |
| Appointments, invoices, coupons, loyalty cards | Built in | Not core features |
Why message billing matters more than the plan price
For an active business, WhatsApp message charges are often larger than the monthly plan fee. If a platform resells messages with a margin, every broadcast costs more as you scale. With Advertz, Meta bills your own WhatsApp Business Account directly, so you always pay Meta's published rate and can see the charges in your own Meta Business account.
When Interakt may be the better fit
Interakt has a long track record with Indian D2C and Shopify merchants and a familiar setup for that audience. If you are a Shopify-only store that mainly needs order notifications and campaigns, it is a reasonable option.
When Advertz is the better fit
Choose Advertz if you want more than campaigns: an AI chatbot and AI lead qualifier, Instagram and Facebook DM automation in the same inbox, and business tools — appointment booking, product catalog and orders, invoices and payment links, coupons and digital stamp cards — without paying for separate apps.
How we compared
Advertz details are from our live plans. Interakt details are from publicly available pricing information as of October 2026 and may change — confirm on Interakt's website.
Frequently asked questions
Is Advertz cheaper than Interakt?
It depends on volume. Advertz plans start free and paid plans start at ₹999/month, and you pay Meta directly for WhatsApp messages with no markup, which usually keeps total cost lower as message volume grows.
Does Advertz work with Shopify like Interakt?
Yes. Advertz integrates with Shopify and WooCommerce for order confirmations, shipping updates and abandoned-cart recovery on WhatsApp.